Canine Cuisine
Canine Cuisine produces all natural, grain free dog treats that dog owners are happy to give to their pets and that pets are happy to eat. The Lucky Dog campaign introduces Lucky the dog in its packaging, print ad and signage. This icon embodies the spirit of a happy dog. Lucky is positioned in front of a simple illustration of a park, hinting at his active lifestyle. The print ad references how both dog and owner are happy because of Canine Cuisine. Its tagline reminds the customer that your dog can be lucky too with the purchase of Canine Cuisine.